GCAi To Reveal The Secret To Recruiting A-Listers

Two problems. Every HR person knows that finding talent these days is harder than ever! GCAi analysts know that HR professionals are not yet tapping the full power of Digital Marketing for recruiting.

Problems solved. On November 28, the Employer’s Association of the NorthEast (EANE) will host a presentation by GCAi Digital Marketing Analysts Darcy Fortune and James Garvey entitled, “Increase Results: Digital Marketing For Recruiting & Hiring Success.” The breakfast seminar is free for EANE members, but non-members can attend for $25.  Darcy is a video producer, director, and content creator with a background in production from ABC and FOX affiliates. James is a certified Google Adwords Qualified Planner and Social Media marketing expert.

“We matched the best practices of digital marketing to the candidate’s journey and came up with an amazing recruitment strategy,” notes Mary K. Shea, Vice President of Digital Strategy for GCAi. “Understanding their journey and this strategy will enable HR to better serve the needs of A-listers and be in an ‘always recruiting’ mode.”

Accordingly, Darcy and James will review each aspect of the candidate’s digital job search journey and how brands can create a plan to serve each phase. Darcy will also discuss the importance of employer branding, the benefits of recruitment and culture video, and provide tips and tactics for video planning and production. Finally, James will unlock the secrets of Social Media Marketing and how it is the most powerful, yet least understood aspect of recruitment marketing.

For registration information, please visit: http://www.eane.org/increase-results-digital-marketing-for-recruiting-and-hiring-success/