This Week’s Social Media Bark: Local Search on Smartphones, John and Gregg Get Potty Mouth Over Strategy, Twitter Search up 33%.

This week I’m writing to you from Ridgewood, NJ! The heat down here has been ridiculous, and I’m actually hoping for some rain soon! My summer has been quite exciting so far, and I hope you have all been enjoying yours as well.

Local Search on Smartphones: According to research firm Compete, one third of Android and iPhone users learned of at least two new businesses they were not aware of after turning to local search applications. The most common of local search apps is Google Mobile (66%). This is a good reason to double check that your Google Places listing is optimized correctly! Other local search apps to keep in mind are: Citysearch, Mobile Yellow Pages and Yelp.

John and Gregg Get Potty Mouth Over Strategy:

If you are interested in how Gregg approaches social media strategy, email him at

Twitter Search up 33%: Twitter Co-Founder, Biz Stone announced on July 6th, that Twitter is now supporting 800 million search queries every day! This is an increase of 33% from what they were handling back in April. Twitter is actually beating Bing and Yahoo in the number of search queries they receive.