Share Buttons: Are They Worth it? Find Out In This Week’s Social Media News

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Sharing information online is now easier than ever before because of share buttons. These buttons aren’t just there so you can “like” the picture of your newest baby cousin, but they can also help increase traffic to your website and result in a profit for your company.

This article By The Numbers: How Facebook Says Likes & Social Plugins Help Websites explains why having the ability to share your content through social media is imperative. In case you still need convincing, check out this stat from the article; “The average media site integrated with Facebook has seen a 300% increase in referral traffic.”

Although Facebook and Twitter share buttons dominate online the Google +1 button that debuted in March is starting to make some noise. Last week it started to appear on various websites such as Mashable and the code is now freely accessible to anyone who wants to use it. The article Google’s +1 Button Challenges Facebook’s Like Across the Web explains the impact this new button could have on sharing online.

If after reading about the benefits of share buttons you want to add them to your own website, we recommend AddThis. After registering (for free) you can add just about any social media share button to a website, blog, email newsletter, and more. AddThis is constantly updating and adding new services. For example they’ve already added the Google +1 button to their service. What makes AddThis our share button of choice? It gives analytics for shares, clicks, top services, the ability to track trends, and more.

If you have suggestions for future Social Media News posts, want to be a guest blogger, ask questions or share thoughts, please feel free to email me. Thanks! – Laura

Posted in: Digital Marketing News

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